Friday, January 23, 2015

Making the Most of YouTube SEO

From the search engine experts in Colorado Springs, Colorado, content is also the most important with regards to optimizing and marketing YouTube videos. Nowadays, the greatly desired metric is the watch time. Hence, following that line of thought, one of the most effective ways to achieve good rankings in a YouTube search is for your videos to have high watch time. “Watch time,” based from its name, is the accumulated hours of viewing time of the video.

Nevertheless, before contemplating on how your videos would gain good rankings, you should assign higher priority on how they can be found in the first place. Therefore, with the intention to help you have a good head start, here are five ways you can make the most of your YouTube SEO and marketing:


#1: Keep the Video Title Intriguing
The first thing YouTube watchers see is the title. Aside from making sure that it is complete, detailed and grammatically correct, make certain also that it is intriguing enough to attract viewers. If the video is part of a series, make the title compact and straightforward.

#2: Fascinating Above-the-Fold Description
Now, the second thing that most viewers look at is the description box. They often read this portion while waiting for the video to load. Thus, make sure that the first few lines in this part are fascinating enough to urge viewers to proceed in watching the video.

#3: Catchy Thumbnails
Search engine optimization specialists in Colorado Springs also advise that the video thumbnails should be challenging and stimulating for the viewer. In this manner, their interest will be tickled, which will compel them to check out the video. Just make sure that these thumbnails are clear when viewed and watched on any screen size.

#4: Detailed Below-the-Fold Description
If your main objective of posting videos on YouTube is to get more link juice for your website, then you should optimize the below-the-fold description box. This is area where you place all your link sources such as your main website, social media channels, and other online profiles. Make all of them correct, complete, functional and detailed.

#5: Complete Transcript
If your videos necessitate a dialogue or script, then you can optimize them by placing a complete transcript. In point of fact, this area is quite helpful for videos that have closed captions or foreign language content.


Undoubtedly, these five ways added by your good video content could be your best YouTube search engine optimization strategy in Colorado Springs, CO!